Network marketing has proved itself as part of the new economy and a
preferred way to do business here and around the world. Network marketing
isn't about taking advantage of your friends and relatives. It is a low-
overhead, home based business that can actually offer many of the tax
advantages associated with owning your own brick and mortar business.
These home businesses are part- or full-time opportunities for those
interested in selling products and/or recruiting a sales team. Network
marketing is just a business model, and it really amounts to "micro-
franchising". There's a huge difference between network marketing and
pyramid schemes.
To help you understand what network marketing is, I must first explain what
it isn't.
Network Marketing is not a pyramid scheme. A Pyramid scheme is where
people put up money on the promise that other people will put up money that
will filter down to them somehow. Nothing of value is given in the way of a
product or service. That is the key. You must have a product or service to
offer people and everyone gets paid as a result of marketing those products
or services. No one gets paid for recruiting. That is illegal. Network
Marketing isn’t a brick and mortar business where you need to lease a
building, hire employees, pay workman’s comp. pay benefits, etc.
Now let’s discuss what network marketing IS. The networking model is
pyramid shaped. Meaning: There is someone at the top, who sponsors other
people into the business who also want a home business. Those people do the
same and so on. It begins to looks like a pyramid as the organization grows.
Just like our government looks like a pyramid ie: President, under him are
senators, under them are citizens from their states. Or like a corporation.
Again you have a CEO, Vice Presidents, Supervisors, Managers, Employees.
They all look like a pyramid. The difference is that in a Network Marketing
Business each person in the “pyramid” can make as much or more at the top
person. In a regular corporation “pyramid” there is little to no chance at
all that an employee will ever make equal or more than the President of the
company.
As the process of sponsoring continues, you create compound growth that
can lead to hundreds or even thousands of people coming into your business.
Network marketing is a low-overhead, home based business that can actually
offer many of the tax advantages. Most competent accountants recommend that
everyone have a home business. Write off’s may include part of your mortgage
if you have an office space in your home, mileage used while working your
business, office equipment, phones, travel, etc. Always consult you CPA for
correct deductions.
The real key is this: Network marketing is all about leverage. This
very basic concept is the cornerstone of network marketing. Would you rather
have 100% of your efforts to build a business or 1% of 100 people. Of course
you want 100 people working with you.
Many, many people in network marketing have hundreds and even thousands of
people in their organization. That is Leverage! Leverage your time,
leverage your work and the income will follow.
Sallie Roberts
Thursday, August 30, 2007
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